You may know the Swiss Army brand for its knives. That's how the company started: In 1884, when Karl Elsener opened a knife cutler's shop in the small village of Ibach, Switzerland. The original Swiss Officer's and Sports Knife was patented in 1897. By 1945, the 'Swiss Army Knife was known' all over the world, and United States soldiers that were stationed in Europe stated buying up the knives in large quantities as souvenirs to bring back to the U.S. Today, Victorinox --as a company-- is run by the fourth generation of the Elsener family and encompasses many more products. We don't sell the famous knives at our jewelry store, but we do sell the watches!
Victorinox has become well-known in more than 100 countries for precision, quality, functionality and versatility -- which are all qualities that translate well to the watch market. The brand's century-old heritage has been extended to Swiss Army Watches, which reflect the ingenious design and outstanding durability Victorinox has come to stand for over the years. And Miller's Jewelry is an Authorized Dealer of Victorinox / Swiss Army Brand Watches. Uncompromising craftsmanship makes these watches worthy to carry the "cross and shield" emblem that symbolizes the legend of Victorinox and the Swiss Army Brand.
The brand is known for being tough, which is exactly what Bozemanites are. We keep a selection of Swiss Army / Victorinox timepieces in stock -- the most popular of which are their Classic, Alliance, Night Vision, and I.N.O.X. models. Stop into our showroom to see our current selection. You can also see additional watch styles on the brand's official website; we would be happy to order in a piece we don't have for you. Whether you're going around the corner or around the globe... going skiing up at Bridger or camping in the backcountry... a classically-styled, durable Swiss Army watch will make sure that you're equipped for life's adventures. No matter what those adventures might be.